Subscriber-Only On-Demand Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

Avoiding the Top 10 Pricing Mistakes

Exposing the Costly Mistakes Other Pricing Groups Have Made...So You Don't Have to Repeat Them!

With few well-worn paths to follow, most established pricing groups have had to find their way through costly trial and error. Fortunately, most of their mistakes have been small and relatively easy to recover from. There are a few mistakes, however, that have set groups back months or even years. You're going to make mistakes; there's no getting around that. But if you can avoid the biggest mistakes that others have already made, you're definitely rigging the game in your favor. In this on-demand webinar, you'll learn about:

  • Why it's crucial to reject others' notions of what a pricing function does and adopt a more powerful perspective.
  • How to ensure that you're focusing on the initiatives and activities that will actually produce the results you need.
  • The strategic disconnects and tactical blunders that can undermine nearly everything you're trying to achieve.
  • The organizational dynamics that are very often overlooked until it's almost too late to do anything about them.

This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Powerhouse Pricing Teams

    Powerhouse Pricing Teams Nar Splash

    In B2B, dedicated pricing teams are still a relatively new development. And as such, there are no long-standing rules for how everything should work. In this on-demand webinar, explore the common traits, characteristics, and behaviors of successful pricing teams that have been around longer than most.

    View This Webinar
  • Tweaking Your Sales Strategy to Improve Prices

    guide_tweaking your sales strategy to improve prices

    A well thought-out strategy can reduce pricing pressure and increase deal velocity. This guide explains how relatively small adjustments to your sales strategy in a few high-leverage areas can combine and compound to produce dramatic results.

    View This Guide
  • The Competitor Assessment Scorecard

    Competitor Assessment Scorecard Splash

    Use this scorecard to assess your competitors relative to each other and yourself on the various elements of the Triangulated Competitive Audit.

    View This Tool
  • Getting Your Salespeople to Price Better

    Getting Salespeople to Price Better Nar Splash

    Chances are, the behavior of your salespeople will ultimately determine whether your pricing strategies are effective or not. In this on-demand training seminar, learn proven approaches and strategies for getting your sales team to price and discount far more effectively.

    View This Webinar