Avoiding the Top 10 Pricing Mistakes
Exposing the Costly Mistakes Other Pricing Groups Have Made...So You Don't Have to Repeat Them!
With few well-worn paths to follow, most established pricing groups have had to find their way through costly trial and error. Fortunately, most of their mistakes have been small and relatively easy to recover from. There are a few mistakes, however, that have set groups back months or even years. You're going to make mistakes; there's no getting around that. But if you can avoid the biggest mistakes that others have already made, you're definitely rigging the game in your favor. In this on-demand webinar, you'll learn about:
- Why it's crucial to reject others' notions of what a pricing function does and adopt a more powerful perspective.
- How to ensure that you're focusing on the initiatives and activities that will actually produce the results you need.
- The strategic disconnects and tactical blunders that can undermine nearly everything you're trying to achieve.
- The organizational dynamics that are very often overlooked until it's almost too late to do anything about them.
This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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17 Customer Insights for More Strategic Pricing
Having a better understanding of your buyers can help make profitable pricing outcomes the natural result. This guide reveals 17 powerful customer insights that are proven to be beneficial for creating advantageous pricing conditions.
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Developing a Winning Roadmap for Pricing
For getting beyond the tactical firefighting, good intentions simply aren't enough. You need a plan. In this on-demand webinar, learn how to create an effective plan for making pricing a more valuable and strategic function.
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Two Paths Toward Pricing Improvement
More B2B companies than ever before are taking steps to improve their pricing. But they aren't all going about it in the same ways...or achieving the same results. In this special report, we characterize the two primary paths that are being taken and expose the critical differences.
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Four Ways to Be More Strategic In Pricing
In pricing, it's all too easy to get lost in all of the administrative tasks and tactical activities. This guide outlines four areas of focus that can help you become a much more strategic pricing professional.
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