Avoiding the Top 10 Pricing Mistakes
Exposing the Costly Mistakes Other Pricing Groups Have Made...So You Don't Have to Repeat Them!
With few well-worn paths to follow, most established pricing groups have had to find their way through costly trial and error. Fortunately, most of their mistakes have been small and relatively easy to recover from. There are a few mistakes, however, that have set groups back months or even years. You're going to make mistakes; there's no getting around that. But if you can avoid the biggest mistakes that others have already made, you're definitely rigging the game in your favor. In this on-demand webinar, you'll learn about:
- Why it's crucial to reject others' notions of what a pricing function does and adopt a more powerful perspective.
- How to ensure that you're focusing on the initiatives and activities that will actually produce the results you need.
- The strategic disconnects and tactical blunders that can undermine nearly everything you're trying to achieve.
- The organizational dynamics that are very often overlooked until it's almost too late to do anything about them.
This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Seven Strategies for Boosting Margin Dollars
It's good to have a few strategies close at hand that are effective at boosting margin dollars without a lot of time and effort. This video guide explains seven simple solutions that can make a big difference to profitability.
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How to Leverage Big Data & Pricing Science
In this expert interview, Jim Vaughn, the author of a new book called "Stop Racing in a Blindfold," talks about how to combine Big Data and Pricing Science to drive better financial results, at scale, and on a go-forward basis.
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Creating & Managing a Pricing Governance Team
Pricing is often the culmination of many decisions made by many different groups across the company. In this guide, learn to embrace the inter-connected nature of pricing in a B2B environment by giving stakeholders a voice.
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Isolating the Impacts of Price, Volume, Cost and Mix
Using this straightforward tool, you can finally put an end to the second guessing and skepticism by isolating and quantifying the contributions of price, volume, cost and mix to period-over-period revenue and margin differences.
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