“Better” Practices for Pricing Improvement
Making Progress and Generating Results When "Best Practice" Is Out of Reach
At the PricingBrew Journal, our primary mission is to expose and explain the heights of best practice in B2B pricing. But we also recognize that for many pricing groups, that lofty place of "best practice" can seem very far away. Fortunately, however, pricing has so much power and leverage that even when "best" seems entirely out of reach, amazing results can still be generated by just getting "better." In this on-demand webinar, you'll learn about:
- The dynamics of improvement that enable simple solutions and "duct tape" to generate big benefits.
- Understanding the principles behind the best practices and adapting them to less-than-ideal situations.
- How to assess your particular situation and identify improvements that are both beneficial and doable.
- A variety of relatively simple and "better" pricing approaches that others have used to great effect.
This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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How to Prevent Margin Meltdowns in the Field
When your salespeople adopt better pricing and discounting habits, your strategies can become much more powerful than they were on paper. In this tutorial, learn seven real-world strategies and tactics for getting B2B salespeople to price and discount more effectively.
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Making Change Happen
How do you get executives to recognize a need for change? How do you get an organization to move away from the status quo and actually embrace doing things differently? How do you foster true adoption, as opposed to merely forced compliance?
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How Strict Pricing Enforcement Killed a Product
Strict enforcement of pricing policies can seem like a great idea. But this comical case study sheds some light on the perils of enforcing policies that are lacking (and somewhat ridiculous).
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Finding Your Path Toward Pricing Improvement
An insightful conversation with Andre Weber of Simon-Kucher & Partners about pricing improvement in B2B.
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