Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Can you measure price elasticity through channels?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• Should we be able to command a price premium for every value-gap we identify?
• Should we use current or potential LTV in our segmentation?
• Should I give my salespeople a specific price, or is a range OK?
• What is a "Steady State" customer defection and how do I spot it?
• What types of attributes should we think about for price segmentation?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?