Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- What does a real price segment look like? What defines it?
- How does internal marketing relate to change management?
- How can pricing skills be applied to other profitable problems?
- What's the difference between pricing analytics and optimization?
- When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
- What if the root-causes are in an area that I don't have a lot of lot influence over?
- Why are the early signs of customer defection so difficult to spot?
- Why are salespeople so quick to offer discounts?
- Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
- Why is accurate price segmentation so important?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
-
Timing Your Pricing Actions for Success
The timing of your pricing actions can greatly influence how those actions are perceived and received. In this Express Guide, learn how to time your pricing actions to minimize conflict and maximize acceptance.
View This Guide -
The Fundamentals of Effective Pricing Analysis
In this on-demand training webinar, we share the fundamental concepts and principles behind effective pricing analysis, expose the critical building blocks that need to be in-place, and walk through a basic pricing analysis example to pull everything together.
View This Webinar -
Spotlight on the B2B Pricing Organization
This report, based on our PricingPulse research, shines more light on the composition, perspectives, and priorities of dedicated pricing groups in leading B2B companies.
View This Research -
Developing Pricing People Into Business Leaders
How do you develop great pricers and prepare them for other leadership positions in the company? In this interview, Greg Preuer discusses his team's intense, 48-week pricing training program.
View This Interview
Come Join Our Next Webinar
The B2B Pricing Blueprint
A Best Practices Guide To Getting Started...Or Starting Over
