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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
  • Can you measure price elasticity through channels?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • What's the difference between defection detection and customer retention?
  • What is the average % lift reported by those using price elasticity to set prices?
  • Does price elasticity really exist in B2B markets?
  • When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
  • Can just measuring something cause it to improve?
  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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  • Closing the Skills Gap in Sales Negotiations

    In this Expert Interview, Jason Levinson discusses the latest methods and innovations in negotiation training for salespeople. Closing the negotiation skills gap is not a hard as you might think!

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  • How to Avoid Pricing Panic

    How should you respond when something disruptive happens in your market? How do you avoid overreaction? How do you balance speedy action with smart action? And how do you prepare for the next disruption?

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