Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Does price elasticity really exist in B2B markets?
- Why don't more B2B companies measure and utilize price elasticity?
- If we spot a potential customer defection early enough, can we turn it around?
- Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
- Our research interviews were really informative. Do we really need to conduct a broader research survey now?
- Why is customer retention so much more important in B2B than in B2C?
- What's the difference between pricing analytics and optimization?
- What's the difference between defection detection and customer retention?
- What’s the difference between “hard” and “soft” value-drivers?
- How do you "normalize" your pricing to something else?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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13 Unique Price Segmentation Attributes
When you identify meaningful segmentation attributes, you also uncover a source of competitive advantage. This research brief explores a variety of unique price segmentation attributes that companies in the PricingBrew Network have found to be important.
View This Research -
Pricing Tech Utilization: Users Vs. Laggards
Based on an in-depth PricingPulse research study, this briefing exposes the critical differences between the companies who are currently using pricing technology, and those who are not.
View This Research -
Golden Rules of B2B Pricing
B2B pricing has its own set of rules and governing principles...most of which you'll never find in a textbook. What are these "golden rules" and how you keep from breaking them?
View This Webinar -
Pricing Configured Products
How do you price configured and customized products effectively? How do you ensure that your costs and margin minimums are covered? And how do you capture more of the value being delivered?
View This Webinar
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Building AI-Enabled Pricing Operations
How to Stop the Dabbling and Produce More Meaningful Business Impacts
