Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What is the average % lift reported by those using price elasticity to set prices?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• Why are the early signs of customer defection so difficult to spot?
• What are the different buyer types we might be negotiating with?
• Why would a B2B customer defect if they are saying they're satisfied?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• Can just measuring something cause it to improve?
• What types of attributes should we think about for price segmentation?
• Should we use current or potential LTV in our segmentation?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?