Pros & Cons of Different Pricing Locations
A Reference To Help Inform Your Decision About Where To Locate the Pricing Function in Your Business
To help guide your decision about where to locate a dedicated Pricing function in your business, we've compiled this reference table outlining four typical locations, the rationale for each, as well as the top pros and cons that have been reported. While by no means exhaustive, the information contained in this reference guide will nevertheless help you make the best decision possible, think through organizational ramifications, and avoid unintended consequences.
This tool is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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It's easy to fill your to-do list with all sorts of tactical pricing tasks. But if you're only focusing on those, it's hard to generate significant results. View this recorded training seminar and learn about tackling the most powerful and effective aspects of real strategic pricing.
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Visual Aids for Explaining Price Segmentation
Use this example visual presentation to inspire and aid your efforts in explaining the concepts of price segmentation to others inside your organization.
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How to Craft Effective Strategic Value Messages
This tutorial shows you how to get beyond the platitudes and develop compelling messages that get prospects to view your offerings as being different, better than the alternatives, and worth the price.
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