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Developing Pricing People Into Business Leaders

Talking with Greg Preuer of Cooper Lighting About His Team's Intense, 48-Week Pricing Training Program

Greg Preuer provides insight into the training program that each of his team members must complete --- a training program that not only makes them great pricers, but also prepares them for leadership positions elsewhere in the company. In this interview, you'll learn about:

  • Why it might make sense to "grow your own" pricing people rather than hire people with pricing experience.
  • How technical pricing skills are just one part of the equation if you want to develop competent business leaders.
  • What you should consider and what you should expect when developing your own internal training programs.
  • How the proper cadence and sequencing of information can keep trainees interested, engaged, and learning.

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More Subscriber-Only Resources From Our Library

  • Where Should the Pricing Function Be Located?

    Should Pricing report directly to the CEO? Should it be located in Sales, Marketing, Product, or Finance? While none of these organizational locations is perfect, through our research, we've been able to identify and document some of the common pros and cons associated with each location.

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  • Being An Internal Pricing Consultant

    For pricing functions in B2B, frustration and conflict seem inevitable. But learn how a "consulting" mindset and approach can make driving improvement in B2B much easier...and far less frustrating.

    View This Webinar

  • Powerhouse Pricing Teams

    In B2B, dedicated pricing teams are still a relatively new development. And as such, there are no long-standing rules for how everything should work. In this on-demand webinar, explore the common traits, characteristics, and behaviors of successful pricing teams that have been around longer than most.

    View This Webinar

  • Pricing for Customer Lifetime Value

    In B2B, retaining good customers over time is essential for survival. That's why Customer Lifetime Value (CLV) has become such an important metric. So what do B2B pricers really need to understand about CLV?

    View This Webinar