Five Steps Toward Understanding Salespeople
How to Influence Salespeople by Getting in Their Heads and Learning What Makes Them Tick
A big part of pricing is influencing and motivating salespeople to price and discount more effectively. If this doesn't happen, all your hard work can go right down the drain as deals are being done in the field. But how do you effectively influence and motivate salespeople? In this tutorial you'll learn about:
- Why it's important to understand how salespeople are wired and what makes them tick.
- How thinking that salespeople are just motivated by money can backfire big time.
- Five simple steps you can take to better understand their perspectives and situation.
- Tricks to building rapport and positive influence with the sales team.
This tutorial is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
-
Identifying and Eliminating Over-Discounting
Jared Wiesel of Revenue Analytics discusses his work helping mid-market companies combat over-discounting in the field.
View This Interview -
A Better Approach for Pricing Configured Products
In this Expert Interview, we talk to Jared Wiesel of Revenue Analytics about how to get beyond basic markups to improve and optimize the pricing of configured products.
View This Interview -
Closing the Costliest Pricing Capability Gaps
In this session, we explore three pricing capability gaps that are still all-too-common considering their detrimental effects on pricing performance and highlight steps you can take to close the gaps once and for all.
View This Webinar -
Pricing Process Improvement
In this session, we discuss the critical differences between process types, how to use end-to-end process mapping for diagnostics and prioritization, pricing technology considerations, and common mistakes to avoid.
View This Webinar

Why Subscribe?
When you join your peers and become a PricingBrew Journal subscriber, you get immediate access to this tutorial as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial pricing topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in pricing who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific pricing challenges