Five Tips for More Effective Price Segmentation
Exploring Five Strategies for Making Your Price Segmentation More Powerful and More Profitable
It's not too bold to say that the success---or failure---of a pricing initiative hinges on the quality and accuracy of the underlying price segmentation model. Highlighting a number of strategies for improving your segmentation model, in this video guide you will learn about:
- How granular your price segmentation needs to be and why it needs to take various deal circumstances into account.
- The right way to leverage your internal team's knowledge and experience about how customers respond to price.
- How and why you need to get beyond the anecdotes and internal opinions to learn the truth about which attributes matter.
- Striking the right balance between the accuracy of your segmentation model and your team's ability to execute to it.
This guide is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
-
The Top "Lessons Learned" by Pricing Leaders
How have pricing leaders become leaders? What can their 20/20 hindsight teach us to streamline our own path? In this on-demand webinar, learn the top lessons gleaned through our research.
View This Webinar -
Avoiding Five Margin-Killing MarCom Mistakes
A guide to common marketing communication mistakes that reduce your perceived value and pricing power.
View This Guide -
Identifying and Eliminating Over-Discounting
Jared Wiesel of Revenue Analytics discusses his work helping mid-market companies combat over-discounting in the field.
View This Interview -
Aligning Pricing to Business Strategy
How do you ensure that your pricing and the overall business strategy are properly aligned? And what should you do when there's a disconnect?
View This Webinar

Why Subscribe?
When you join your peers and become a PricingBrew Journal subscriber, you get immediate access to this guide as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial pricing topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in pricing who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific pricing challenges