How to Retain Your Key Customers
Proven Strategies and Tactics for Keeping Your Most Valuable Customers Over the Long Haul
Whenever you lose business from existing accounts, the sales team is forced to acquire even more new business to compensate. But pricing is ideally equipped to identify potential attrition and defection so they can be stopped before it's too late. In this on-demand training seminar, you'll learn about:
- Why customer churn is particularly important to companies in defined and concentrated verticals.
- What our research survey had to say about the most popular retention strategies.
- How different types of defection and attrition occur and why they are so difficult for salespeople to spot.
- Seven innovative strategies that leading organizations are using to improve their customer retention.
This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Answering Three Questions to Enable Change
In this guide, learn a more effective approach for championing new solutions in B2B environments.
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21 Questions About Your Price Segmentation
It can be difficult to know if your price segmentation model is as effective as it should be. This 21-point diagnostic assessment helps you measure how good your model really is and uncover potential areas of improvement.
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Diagnosing Pricing Problems
When companies stop at a default diagnosis of, “Something’s wrong with the pricing,” they never identify and fix the true root-causes of the issues. In this on-demand webinar, learn how to identify the real root-causes behind pricing performance issues.
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How to Craft Effective Strategic Value Messages
This tutorial shows you how to get beyond the platitudes and develop compelling messages that get prospects to view your offerings as being different, better than the alternatives, and worth the price.
View This Tutorial
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Closing Costly Margin Leaks
Identifying and Addressing the Top Sources of Margin Erosion in Uncertain Times
