How to Retain Your Key Customers
Proven Strategies and Tactics for Keeping Your Most Valuable Customers Over the Long Haul
Whenever you lose business from existing accounts, the sales team is forced to acquire even more new business to compensate. But pricing is ideally equipped to identify potential attrition and defection so they can be stopped before it's too late. In this on-demand training seminar, you'll learn about:
- Why customer churn is particularly important to companies in defined and concentrated verticals.
- What our research survey had to say about the most popular retention strategies.
- How different types of defection and attrition occur and why they are so difficult for salespeople to spot.
- Seven innovative strategies that leading organizations are using to improve their customer retention.
This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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Closing Costly Margin Leaks
In this recorded webinar session, we explore common margin leaks that can appear when the economy is roiling, your business is under intense pressure, and everyone has been scrambling to deal with the chaos.
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Delivering No-Brainer Pricing Guidance
While equipping sales reps with accurate pricing guidance is a priority for many, it's hard to get right. In this session, learn seven key ingredients to deliver guidance your salespeople will actually use.
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How a "Top Salesperson" Gutted a Pricing Initiative
It's important to get Sales on-board when pursuing a pricing technology initiative, right? But how important is it, really? In this case study, learn to avoid the mistakes one company made when implementing a new pricing technology.
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New Benchmarks for Pricing Excellence in B2B
In our research, we’ve identified ten areas where “best practices” have been redefined; setting new benchmarks for pricing excellence in B2B. Use this self-assessment to see how your capabilities measure up.
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The B2B Pricing Blueprint
A Best Practices Guide To Getting Started...Or Starting Over
