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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • What are the growth paths that other pricing groups are taking?
  • How can pricing skills be applied to other profitable problems?
  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • Should I give my salespeople a specific price, or is a range OK?
  • Aren't pricing outliers always a bad thing?
  • Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
  • Why are salespeople so quick to offer discounts?
  • Why are the early signs of customer defection so difficult to spot?

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More Subscriber-Only Resources From Our Library

  • Managing Successful Pricing Projects

    Bringing new pricing initiatives to fruition in established B2B companies is rarely a cakewalk. So, how do we manage our pricing projects to maximize our odds of success and minimize the chance of failure?

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  • The Top "Lessons Learned" by Pricing Leaders

    How have pricing leaders become leaders? What can their 20/20 hindsight teach us to streamline our own path? In this on-demand webinar, learn the top lessons gleaned through our research.

    View This Webinar
  • Pricing Thru a Trade War

    When global trade tensions escalate, everything can become more difficult for B2B pricing teams. How do we navigate the turmoil without sacrificing our pricing integrity, our margins, or our own sanity?

    View This Webinar
  • Breaking Out of Your Pricing "Box"

    Effective pricing in B2B often requires coordination between marketing, sales, product management, and even accounting. This on-demand training session exposes how to influence the other departments that can make or break your pricing efforts.

    View This Webinar