Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How do you "normalize" your pricing to something else?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• Aren't pricing outliers always a bad thing?
• What is the average % lift reported by those using price elasticity to set prices?
• What are some good ways to talk about price/volume tradeoffs?
• What is a "Mix Shift" customer defection and how do I spot it?
• Why is accurate price segmentation so important?