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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • How would we know which value packages or bundles make sense to create?
  • When conducting research interviews, how many should we try to conduct?
  • Does price elasticity really exist in B2B markets?
  • Should we use current or potential LTV in our segmentation?
  • Can just measuring something cause it to improve?
  • What are some good ways to talk about price/volume tradeoffs?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
  • How does internal marketing relate to change management?
  • What does a real price segment look like? What defines it?
  • What is a "Steady State" customer defection and how do I spot it?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Four Ways to Be More Strategic In Pricing

    In pricing, it's all too easy to get lost in all of the administrative tasks and tactical activities. This guide outlines four areas of focus that can help you become a much more strategic pricing professional.

    View This Guide
  • Stop Living With Subpar Price Execution!

    In this Expert Interview, Cath Brands of Flintfox discusses what pricing teams can do to finally address those frustrating and costly price execution issues that have been slowing us down and holding us back.

    View This Interview
  • Analytics or Optimization... Which Do You Need?

    When it comes to pricing technologies like pricing analytics and optimization, it's difficult to know which direction to take. But what if you could hear from an experienced practitioner who has actually used both pricing analytics and price optimization?

    View This Guide
  • Proving the Value of the Pricing Function

    Executives understand the value of functions like sales, marketing, and finance---but pricing often has to justify their very existence, over and over again. In this recorded training seminar, learn how to demonstrate the results and metrics that can earn you a seat at the big table.

    View This Webinar