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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
  • How would we know which value packages or bundles make sense to create?
  • When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
  • Our research interviews were really informative. Do we really need to conduct a broader research survey now?
  • When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
  • Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
  • What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • Why is accurate price segmentation so important?
  • Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?

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