Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
• What's the difference between pricing analytics and optimization?
• How can we get ahold of competitors' price lists?
• When conducting research interviews, how many should we try to conduct?
• Aren't people usually the root-causes behind most pricing problems?
• My company seems to love platitudes. How do I get others to focus on real messages?
• How does internal marketing relate to change management?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• Why are the early signs of customer defection so difficult to spot?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?