Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How can we get ahold of competitors' price lists?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• Why don't more B2B companies measure and utilize price elasticity?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• How can I tell if a customer is defecting early enough to do something about it?
• Why are salespeople so quick to offer discounts?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
• How do you "normalize" your pricing to something else?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• Should we use current or potential LTV in our segmentation?