Influencing Internal Pricing Negotiations
Ten Strategies for Negotiating Better Pricing Outcomes with Other Decision-Makers Inside Your Company
With so many people and groups influencing pricing decisions inside our companies, internal negotiation can often be responsible for a fairly significant portion of price and margin erosion in a business-to-business environment. In this guide, you'll learn:
- How internal pricing discussions and negotiations can destroy margins...with no help from customers or competitors.
- The top ten strategies and practices recommended by the PricingBrew Network of pricing practitioners and consultants.
- The most common reasons for internal disagreement and debate around price levels and customer-specific discounts.
- How to become a master of influence inside your organization and drive better pricing outcomes with far less conflict.
This guide is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Are Revenue Management and Pricing Different?
Some practitioners will use the terms "revenue management" and "pricing" interchangeably. In this expert interview, Amit Aggarwal, the Executive Vice President of Revenue Management at iHeartMedia, helps explain the differences and why they matter.
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Avoiding the Top 10 Pricing Mistakes
You're going to make mistakes. But if you can avoid the biggest mistakes, you're definitely rigging the game in your favor. In this on-demand webinar, learn about the top 10 mistakes that other pricing groups have made along the way.
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Business-to-Business Price Elasticity
In this recorded training session, we explain the fundamentals of price elasticity in straightforward terms, explore the various principles involved, and provides valuable tips and insights to help you get started toward leveraging this most powerful measure in B2B pricing.
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Embracing the Embedded Pricing Organization
Mark Burton, co-author of the book, "Pricing with Confidence: 10 Ways to Stop Leaving Money on the Table," talks with us about the next evolution of the pricing department.
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