Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why is accurate price segmentation so important?
• How can we see the customer spend that we aren't getting?
• What are the different buyer types we might be negotiating with?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• Why are the early signs of customer defection so difficult to spot?
• Should I share the results of our marketing research with the sales team?
• Can just measuring something cause it to improve?
• How can I tell if a customer is defecting early enough to do something about it?
• Should I give my salespeople a specific price, or is a range OK?