Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What is the average % lift reported by those using price elasticity to set prices?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• What are some good ways to talk about price/volume tradeoffs?
• What role should lifetime value play in our pricing segmentation?
• Should I give my salespeople a specific price, or is a range OK?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• Aren't people usually the root-causes behind most pricing problems?
• What is a "Mix Shift" customer defection and how do I spot it?
• How can I tell if a customer is defecting early enough to do something about it?