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Leveraging Peer Pressure to Improve Pricing

An Effective Game Plan for Motivating Your Sales Team To Close More Deals at Their Target Prices

Who wants to be the pricing police? Playing bad cop all of the time can make an already-difficult job just that much more tedious and stressful. But what if there was a way to get salespeople to police themselves? In this tutorial, you will learn about:

  • Key insights into salespeople’s behavior that lay the foundation for a “system of influence”.
  • Infusing basic peer-pressure into the pricing guidance you’re providing your sales team.
  • Turning better pricing into a competitive game—one that salespeople will hate to lose.
  • How to use public recognition as a way to crank your “system of influence” up to eleven.

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