Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What are some good ways to talk about price/volume tradeoffs?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• Can pricing analysts be taught the softer skills they need to be successful?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• Aren't pricing outliers always a bad thing?
• How do I know if my value messages are really "strategic"?
• What is a "Mix Shift" customer defection and how do I spot it?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• Why are salespeople so quick to offer discounts?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?