Powerhouse Pricing Teams
Exploring the Traits of Effective B2B Pricing Teams
While the winds are certainly shifting, dedicated pricing teams in B2B are still a relatively new development. And as such, there are no long-standing rules for how everything should work. That said, there's an awful lot to learn from the pricing teams that have been around a while---particularly those that have generated significant results and established themselves as essential ingredients to their company's recipe for success in the marketplace. In this on-demand webinar, you'll learn about:
- How successful pricing groups have evolved and expanded over time.
- Hard lessons learned about gaining traction and maintaining support.
- The principles and philosophies that have led to greater effectiveness.
- Recommendations for elevating the status of the pricing organization.
This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Avoiding the Top 10 Pricing Mistakes
You're going to make mistakes. But if you can avoid the biggest mistakes, you're definitely rigging the game in your favor. In this on-demand webinar, learn about the top 10 mistakes that other pricing groups have made along the way.
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Avoiding Mistakes in Customer Profitability Management
For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.
View This Guide -
When to Choose Profit, Revenue, or Both
As pricing people in B2B, we all have to deal with the "corporate schizophrenia" around revenue versus profit. In this conversation with Lydia DiLiello, we discuss how pricing teams can best deal with this oftentimes frustrating dynamic.
View This Interview -
13 Unique Price Segmentation Attributes
When you identify meaningful segmentation attributes, you also uncover a source of competitive advantage. This research brief explores a variety of unique price segmentation attributes that companies in the PricingBrew Network have found to be important.
View This Research
