Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• What is a "Steady State" customer defection and how do I spot it?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• What is the average % lift reported by those using price elasticity to set prices?
• What is a "Mix Shift" customer defection and how do I spot it?
• Are there other profitable growth drivers a pricing team could focus on?
• How can we get ahold of competitors' price lists?
• How can pricing skills be applied to other profitable problems?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?