Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What is a "Steady State" customer defection and how do I spot it?
• How can I tell if a customer is defecting early enough to do something about it?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• Can pricing analysts be taught the softer skills they need to be successful?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• Can you measure price elasticity through channels?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• Should I give my salespeople a specific price, or is a range OK?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• What is a "Mix Shift" customer defection and how do I spot it?