Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What does a real price segment look like? What defines it?
• What types of attributes should we think about for price segmentation?
• When conducting research interviews, how many should we try to conduct?
• Can pricing analysts be taught the softer skills they need to be successful?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• Why don't more B2B companies measure and utilize price elasticity?
• How can pricing skills be applied to other profitable problems?
• Aren't people usually the root-causes behind most pricing problems?
• Can you tell, in advance, whether a promotional discount will work?
• What is a "Mix Shift" customer defection and how do I spot it?