Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• What are the growth paths that other pricing groups are taking?
• Can you measure price elasticity through channels?
• Can you tell, in advance, whether a promotional discount will work?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• What’s the difference between “hard” and “soft” value-drivers?
• What if our competitors are outperforming us on every value-driver that really matters?
• How does internal marketing relate to change management?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?