Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Why is accurate price segmentation so important?
- When doing competitive analysis, where else can we look to uncover our competitors' priorities?
- How do you "normalize" your pricing to something else?
- I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
- What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
- What does a real price segment look like? What defines it?
- What is the average % lift reported by those using price elasticity to set prices?
- What is a "Mix Shift" customer defection and how do I spot it?
- Should we use current or potential LTV in our segmentation?
- What are some good ways to talk about price/volume tradeoffs?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Selling Value More Confidently in Seven Steps
To sell effectively, salespeople need confidence in themselves and the value of their offerings. In this tutorial, you will learn 7 straightforward steps you can take to give sales the confidence they need.
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How to Price New Products
In this on-demand webinar, learn about three common types of new products that pricing teams are likely to encounter, and explore the core strategies and processes for dealing with the realities associated with them. Hint: "Best practice" is not always realistic.
View This Webinar -
Can You Benefit from Better Deal Management?
Horror stories of unprofitable or poorly managed deals seem to be all too common in B2B. In this guide by Elliot Yama, learn the common causes of bad deals and four signs that your deal management process is lacking.
View This Guide -
A Modern Approach for Fixing a Costly Profit Leak
We recently went through a virtual negotiation training program that can help close the massive skills gap between buyers and sellers. In this research brief, we share our impressions and recommendations.
View This Research
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Pricing Through a Trade War
Maintaining Pricing Discipline When Global Trade Tensions Disrupt Everything
