Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What is a "Steady State" customer defection and how do I spot it?
• How can we get ahold of competitors' price lists?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• How can pricing skills be applied to other profitable problems?
• Can pricing analysts be taught the softer skills they need to be successful?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?