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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What's the difference between defection detection and customer retention?
  • How can we see the customer spend that we aren't getting?
  • Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
  • What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
  • How does internal marketing relate to change management?
  • What is the average % lift reported by those using price elasticity to set prices?
  • My company seems to love platitudes. How do I get others to focus on real messages?
  • What’s the difference between “hard” and “soft” value-drivers?
  • Why don't more B2B companies measure and utilize price elasticity?
  • How can pricing skills be applied to other profitable problems?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Pricing Psychology in B2B

    While businesses do indeed have systems and policies to ensure greater rationality and consideration in purchasing, certain psychological factors can still have tremendous influence over price perceptions.

    View This Webinar

  • Making Pricing More Responsive

    How do we design our pricing models, systems, and processes to maximize ongoing responsiveness, flexibility, and agility? And how do we do it without sacrificing pricing quality and accuracy?

    View This Webinar

  • How to Leverage Big Data & Pricing Science

    In this expert interview, Jim Vaughn, the author of a new book called "Stop Racing in a Blindfold," talks about how to combine Big Data and Pricing Science to drive better financial results, at scale, and on a go-forward basis.

    View This Interview

  • Managing Successful Pricing Projects

    Bringing new pricing initiatives to fruition in established B2B companies is rarely a cakewalk. So, how do we manage our pricing projects to maximize our odds of success and minimize the chance of failure?

    View This Webinar