Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why are the early signs of customer defection so difficult to spot?
• What are the growth paths that other pricing groups are taking?
• Should we be able to command a price premium for every value-gap we identify?
• What does a real price segment look like? What defines it?
• Can you tell, in advance, whether a promotional discount will work?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• Why are salespeople so quick to offer discounts?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• How can we get ahold of competitors' price lists?