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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
  • Why is customer retention so much more important in B2B than in B2C?
  • Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
  • Why are the early signs of customer defection so difficult to spot?
  • What is a "Steady State" customer defection and how do I spot it?
  • Aren't people usually the root-causes behind most pricing problems?
  • Should we use current or potential LTV in our segmentation?
  • Our research interviews were really informative. Do we really need to conduct a broader research survey now?
  • How can pricing skills be applied to other profitable problems?

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