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The Competitor Assessment Scorecard

A Handy Scorecard for Comparing Your Competitors (and Your Own Company) by the Numbers

Use this scorecard to assess your competitors relative to each other and yourself on the various elements of the Triangulated Competitive Audit.

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More Subscriber-Only Resources From Our Library

  • Suffering from a Costly Case of Sticker Shock

    In B2B environments where discounting is habitual, it's easy to think that your list prices don't really matter all that much. But before you conclude that list prices are inconsequential in your business, consider this case of a B2B reseller who just couldn't see what they were missing.

    View This Case Study
  • Comparing Pricing Budgets and Resources

    How do you know if your company is investing enough resources in pricing? In this research briefing, learn how your investments in pricing stack up to other companies in the PricingBrew community.

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  • Dynamic Price Segmentation

    How do you build a price segmentation model that aligns to deal-by-deal price sensitivities while still being manageable? In this session, we illustrate why dynamic, attribute-based segmentation is best practice.

    View This Webinar
  • Getting Beyond Pricing to Make a Real Impact

    To be effective in B2B pricing, you have to be able influence all of the different functional groups involved. This guide exposes how to influence the upstream decisions that can ultimately make or break your pricing efforts.

    View This Guide