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Visualizing Data: Seeing the Trees in the Forest

Harnessing the Power of Data Visualization to Explore and Explain the Causes of Margin Leakage

Data visualization is an exploratory process, allowing the pricing analyst to search for underlying causes, or to formulate hypotheses about causes, in the data. In this informative guide by Walter R. Paczkowski, Ph.D you will learn:

  • Why dynamic data visualization is so important in B2B environments dealing with thousands of products and customers.
  • Thirteen potential sources of leakage between the list price and the "pocket price" or final price the product is ultimately sold at.
  • The three data characteristics, features, and properties that a pricing analyst needs to be able to identify and understand.
  • How a wholesale manufacturer leveraged dynamic data visualization to identify the sources and causes of margin leakage.

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