Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why is accurate price segmentation so important?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
• When conducting research interviews, how many should we try to conduct?
• What’s the difference between “hard” and “soft” value-drivers?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• Aren't pricing outliers always a bad thing?