Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• Are there other profitable growth drivers a pricing team could focus on?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• How can we get ahold of competitors' price lists?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• Should we use current or potential LTV in our segmentation?
• Why would a B2B customer defect if they are saying they're satisfied?
• What role should lifetime value play in our pricing segmentation?
• Should I give my salespeople a specific price, or is a range OK?