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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Does price elasticity really exist in B2B markets?
  • Why is accurate price segmentation so important?
  • Why are salespeople so quick to offer discounts?
  • What's the difference between defection detection and customer retention?
  • Aren't people usually the root-causes behind most pricing problems?
  • Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
  • What types of attributes should we think about for price segmentation?
  • Why is customer retention so much more important in B2B than in B2C?
  • How can we see the customer spend that we aren't getting?
  • Aren't pricing outliers always a bad thing?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • The Fundamentals of Effective Pricing Analysis

    In this on-demand training webinar, we share the fundamental concepts and principles behind effective pricing analysis, expose the critical building blocks that need to be in-place, and walk through a basic pricing analysis example to pull everything together.

    View This Webinar

  • Identifying & Capturing Profitable "Quick Wins"

    It’s always good to have a few simple strategies close at hand for boosting margin dollars without having to expend a lot of time, effort, or money. In this three-part recorded training session, we discuss and explain 15 "quick win" strategies and tactics that have proven effective for others.

    View This Webinar

  • How to Defend Your Prices

    In B2B environments, you're sometimes facing a battle on two fronts: With customers and prospects, and with others inside your own company. In this on-demand webinar, learn about effective strategies and tactics for defending your prices internally and externally.

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  • Two Ways to Champion Pricing Initiatives

    This case history details how one pricing champion used two different approaches to gain support and approval...and got very different results. Find out which approach worked better.

    View This Case Study