Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• Why don't more B2B companies measure and utilize price elasticity?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• Why would a B2B customer defect if they are saying they're satisfied?
• How can we get ahold of competitors' price lists?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• How can we see the customer spend that we aren't getting?
• Should we be able to command a price premium for every value-gap we identify?
• Aren't pricing outliers always a bad thing?