Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why is accurate price segmentation so important?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• How does internal marketing relate to change management?
• How can we get ahold of competitors' price lists?
• Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
• What are some good ways to talk about price/volume tradeoffs?
• Aren't people usually the root-causes behind most pricing problems?
• Aren't pricing outliers always a bad thing?
• Should I share the results of our marketing research with the sales team?
• How can I tell if a customer is defecting early enough to do something about it?