Exploring the Future of the Pricing Profession
Kevin Mitchell of the Professional Pricing Association Provides His Perspectives on the State of the Pricing Profession
Because pricing is such a specialized endeavor, it can sometimes be difficult to get a realistic read on the health and status of the field, and your prospects within it. In this conversation with Kevin Mitchell, the President of the Professional Pricing Society (PPS), you'll learn about:
- The history of the pricing profession and how much the field has grown and expanded in just a few decades.
- The underlying business and market dynamics that are fueling the rise of the pricing profession globally.
- Why ongoing education and professional development are critically important in the field of pricing today.
- How new technologies have been a "double-edged sword" in the ongoing quest for more effective pricing.
This interview is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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Avoiding the Top 10 Pricing Mistakes
You're going to make mistakes. But if you can avoid the biggest mistakes, you're definitely rigging the game in your favor. In this on-demand webinar, learn about the top 10 mistakes that other pricing groups have made along the way.
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Four Ways to Be More Strategic In Pricing
In pricing, it's all too easy to get lost in all of the administrative tasks and tactical activities. This guide outlines four areas of focus that can help you become a much more strategic pricing professional.
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Using The "Measurement Effect" to Improve Margins
When it comes to finding problems or failings with pricing and discounting, the sales department is a prime target. But the relatively simple effort of getting your own house in order can have a positive influence on pricing outcomes.
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Effective Internal Marketing for Pricing Initiatives
Pricing initiatives don't happen overnight and organizational support can wane over time. Without some thoughtful planning, initiatives can end-up fading into the background. Learn the approaches two companies used to keep support and momentum going.
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