Exploring the Future of the Pricing Profession
Kevin Mitchell of the Professional Pricing Association Provides His Perspectives on the State of the Pricing Profession
Because pricing is such a specialized endeavor, it can sometimes be difficult to get a realistic read on the health and status of the field, and your prospects within it. In this conversation with Kevin Mitchell, the President of the Professional Pricing Society (PPS), you'll learn about:
- The history of the pricing profession and how much the field has grown and expanded in just a few decades.
- The underlying business and market dynamics that are fueling the rise of the pricing profession globally.
- Why ongoing education and professional development are critically important in the field of pricing today.
- How new technologies have been a "double-edged sword" in the ongoing quest for more effective pricing.
This interview is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
-
Pricing Productivity Boosters
B2B pricing functions have never been overflowing with resources, money, or time. Nevertheless, most pricing teams are now being asked to do even more with even less. So how do we make the most of what we've got?
View This Webinar -
Working With the C-Suite to Improve Pricing
A conversation with veteran pricing professional Lydia DiLiello about working more effectively with executive management.
View This Interview -
Assessing Your Pricing Capabilities
While you might think your pricing capabilities are pretty good, how do you really know? How can you tell? In this on-demand webinar, learn how to leverage "3 P" assessments to figure out where you're at and where you need to improve.
View This Webinar -
Using Pricing Analysis to Drive More Growth
Pricing analysis capabilities are usually only focused on pricing. But pricing isn't the only thing the analytical processes and underlying data can be used for. In this on-demand webinar, you will learn how answering other powerful questions can increase your impact and internal profile.
View This Webinar
Come Join Our Next Webinar
Making Sense of AI for B2B Pricing
Cutting Through the Hype to Deliver Tangible Pricing Performance Gains
