Exploring the Future of the Pricing Profession
Kevin Mitchell of the Professional Pricing Association Provides His Perspectives on the State of the Pricing Profession
Because pricing is such a specialized endeavor, it can sometimes be difficult to get a realistic read on the health and status of the field, and your prospects within it. In this conversation with Kevin Mitchell, the President of the Professional Pricing Society (PPS), you'll learn about:
- The history of the pricing profession and how much the field has grown and expanded in just a few decades.
- The underlying business and market dynamics that are fueling the rise of the pricing profession globally.
- Why ongoing education and professional development are critically important in the field of pricing today.
- How new technologies have been a "double-edged sword" in the ongoing quest for more effective pricing.
This interview is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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The Pricing Practitioner's Primer on B2B Sales
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Developing Pricing People Into Business Leaders
How do you develop great pricers and prepare them for other leadership positions in the company? In this interview, Greg Preuer discusses his team's intense, 48-week pricing training program.
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Answering Three Questions to Enable Change
In this guide, learn a more effective approach for championing new solutions in B2B environments.
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