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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
  • What are the growth paths that other pricing groups are taking?
  • Are there other profitable growth drivers a pricing team could focus on?
  • Our research interviews were really informative. Do we really need to conduct a broader research survey now?
  • When conducting research interviews, how many should we try to conduct?
  • Why would a B2B customer defect if they are saying they're satisfied?
  • What role should lifetime value play in our pricing segmentation?
  • What is the average % lift reported by those using price elasticity to set prices?
  • What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
  • Can pricing analysts be taught the softer skills they need to be successful?

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