PricingBrew

Subscriber-Only Subscriber Question

Already a subscriber? Login

Subscribe and get immediate access to this question, full access to our research library, and much more...

Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
  • Should we use current or potential LTV in our segmentation?
  • Can you measure price elasticity through channels?
  • What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
  • Can you tell, in advance, whether a promotional discount will work?
  • Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
  • What is the average % lift reported by those using price elasticity to set prices?
  • What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
  • Should I share the results of our marketing research with the sales team?
  • Should it concern us that customers haven't ever considered the value-drivers we've identified?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library