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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • What are the growth paths that other pricing groups are taking?
  • When doing competitive analysis, where else can we look to uncover our competitors' priorities?
  • How do you "normalize" your pricing to something else?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
  • What types of attributes should we think about for price segmentation?
  • Why don't more B2B companies measure and utilize price elasticity?
  • What are some good next steps to take once we've gleaned some solid insights about our competitive set?
  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • How can I tell if a customer is defecting early enough to do something about it?

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