Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
• When conducting research interviews, how many should we try to conduct?
• Why would a B2B customer defect if they are saying they're satisfied?
• My company seems to love platitudes. How do I get others to focus on real messages?
• What's the difference between defection detection and customer retention?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• Why are the early signs of customer defection so difficult to spot?