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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • If we spot a potential customer defection early enough, can we turn it around?
  • Can pricing analysts be taught the softer skills they need to be successful?
  • How do I know if my value messages are really "strategic"?
  • When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
  • Why would a B2B customer defect if they are saying they're satisfied?
  • What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
  • How can we get ahold of competitors' price lists?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
  • How can pricing skills be applied to other profitable problems?

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