Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How can we see the customer spend that we aren't getting?
• What is a "Steady State" customer defection and how do I spot it?
• Does price elasticity really exist in B2B markets?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• What’s the difference between “hard” and “soft” value-drivers?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• How can we get ahold of competitors' price lists?
• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
• What's the difference between pricing analytics and optimization?
• How do I know if my value messages are really "strategic"?