Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Should we be able to command a price premium for every value-gap we identify?
- What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
- We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
- What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
- What if our competitors are outperforming us on every value-driver that really matters?
- How can I tell what a customer's real agenda is and identify what type of buyer they really are?
- If we spot a potential customer defection early enough, can we turn it around?
- Why are salespeople so quick to offer discounts?
- What are some good next steps to take once we've gleaned some solid insights about our competitive set?
- Should we use current or potential LTV in our segmentation?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Answering Three Questions to Enable Change
In this guide, learn a more effective approach for championing new solutions in B2B environments.
View This Guide -
Preventing Bad Deals Before They Happen
Thanks to analytical toolsets, it's easy to identify deals that weren't priced properly. But after-the-fact corrective actions do little to prevent outliers from happening again. This diagnostic shows you how to uncover and address the true root causes behind bad deals.
View This Diagnostic -
The Functional Area Cheat Sheet
A quick overview of the common ways different internal groups can have an effect on pricing outcomes and suggestions for how you might be able to diplomatically help them help you.
View This Tool -
Five Steps Toward Understanding Salespeople
A big part of pricing is influencing and motivating salespeople to price and discount more effectively. This guide helps you understand salespeople and learn what makes them tick.
View This Tutorial
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