Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What does a real price segment look like? What defines it?
• What is the average % lift reported by those using price elasticity to set prices?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• Should I share the results of our marketing research with the sales team?
• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
• What are the different buyer types we might be negotiating with?
• Can just measuring something cause it to improve?
• How can product packaging be leveraged to increase profitability?
• Why is customer retention so much more important in B2B than in B2C?
• What’s the difference between “hard” and “soft” value-drivers?