Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How can pricing skills be applied to other profitable problems?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• Why are salespeople so quick to offer discounts?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• Should we be able to command a price premium for every value-gap we identify?
• Why is customer retention so much more important in B2B than in B2C?
• What are some good ways to talk about price/volume tradeoffs?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• What are the different buyer types we might be negotiating with?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?