Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
- How can we see the customer spend that we aren't getting?
- Aren't pricing outliers always a bad thing?
- What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
- When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
- Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
- What if the root-causes are in an area that I don't have a lot of lot influence over?
- How can we get ahold of competitors' price lists?
- What role should lifetime value play in our pricing segmentation?
- How do I know if my value messages are really "strategic"?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Avoiding Mistakes in Customer Profitability Management
For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.
View This Guide -
Improving Your Price Lists
For many, price lists are their primary means of delivering prices to the field. But because they are such blunt instruments, price lists are not ideal for price realization. So how do you improve performance using price lists?
View This Webinar -
Dealing with Price Exceptions
For many teams, their exception-handling processes are a significant and ongoing source of frustration and inefficiency. So how should you go about improving these critical processes?
View This Webinar -
Getting Them to Pay More
How you get your customers to pay more without having to handhold every single transaction? In this session, learn how to influence willingness-to-pay consistently, systematically, and at-scale.
View This Webinar
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