Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Aren't people usually the root-causes behind most pricing problems?
• How can product packaging be leveraged to increase profitability?
• Why don't more B2B companies measure and utilize price elasticity?
• Can pricing analysts be taught the softer skills they need to be successful?
• Why are the early signs of customer defection so difficult to spot?
• Aren't pricing outliers always a bad thing?
• What are some good ways to talk about price/volume tradeoffs?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?