Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What is the average % lift reported by those using price elasticity to set prices?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• Why is accurate price segmentation so important?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• Should I give my salespeople a specific price, or is a range OK?
• My company seems to love platitudes. How do I get others to focus on real messages?
• Why are salespeople so quick to offer discounts?
• Should we use current or potential LTV in our segmentation?
• Can you measure price elasticity through channels?