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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
  • Are there other profitable growth drivers a pricing team could focus on?
  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • Should I share the results of our marketing research with the sales team?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • Should we use current or potential LTV in our segmentation?
  • What does a real price segment look like? What defines it?
  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • What types of attributes should we think about for price segmentation?
  • What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?

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