Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Should we be able to command a price premium for every value-gap we identify?
• How can we see the customer spend that we aren't getting?
• What is a "Steady State" customer defection and how do I spot it?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• How do I know if my value messages are really "strategic"?
• What is the average % lift reported by those using price elasticity to set prices?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
• How can I tell if a customer is defecting early enough to do something about it?
• How would we know which value packages or bundles make sense to create?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?