Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- What are some good next steps to take once we've gleaned some solid insights about our competitive set?
- If we spot a potential customer defection early enough, can we turn it around?
- What’s the difference between “hard” and “soft” value-drivers?
- What is the average % lift reported by those using price elasticity to set prices?
- When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
- Does price elasticity really exist in B2B markets?
- What are some good ways to talk about price/volume tradeoffs?
- What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
- Why don't more B2B companies measure and utilize price elasticity?
- What types of attributes should we think about for price segmentation?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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How to Advance Your Career in B2B Pricing
In this day and age, you can’t just expect things to happen, you have to make things happen. This tutorial explains eight different "plays" to effectively manage and advance your career in pricing.
View This Tutorial -
How to Retain Your Key Customers
When you lose business from existing accounts, the sales team must acquire even more new business to compensate. In this on-demand training session, learn how pricing analysis skills are ideal to identify and minimize revenue attrition and customer defection.
View This Webinar -
Diagnosing Pricing Problems
When companies stop at a default diagnosis of, “Something’s wrong with the pricing,” they never identify and fix the true root-causes of the issues. In this on-demand webinar, learn how to identify the real root-causes behind pricing performance issues.
View This Webinar -
Finding Your Path Toward Pricing Improvement
An insightful conversation with Andre Weber of Simon-Kucher & Partners about pricing improvement in B2B.
View This Interview
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