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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What role should lifetime value play in our pricing segmentation?
  • What's the difference between pricing analytics and optimization?
  • What's the difference between defection detection and customer retention?
  • What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
  • Aren't pricing outliers always a bad thing?
  • What is a "Steady State" customer defection and how do I spot it?
  • Why don't more B2B companies measure and utilize price elasticity?
  • How does internal marketing relate to change management?
  • Why is accurate price segmentation so important?
  • My company seems to love platitudes. How do I get others to focus on real messages?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Competitive Insights for More Strategic Pricing

    To avoid unnecessary pricing battles, you need to have a deep understanding of your competitors and their approaches to pricing. This guide shows you how to gain the strategic insights you need.

    View This Guide

  • Improving Your Price Lists

    For many, price lists are their primary means of delivering prices to the field. But because they are such blunt instruments, price lists are not ideal for price realization. So how do you improve performance using price lists?

    View This Webinar

  • Are Revenue Management and Pricing Different?

    Some practitioners will use the terms "revenue management" and "pricing" interchangeably. In this expert interview, Amit Aggarwal, the Executive Vice President of Revenue Management at iHeartMedia, helps explain the differences and why they matter.

    View This Interview

  • Price Segmentation Attributes

    When developing a price segmentation model, it's not always easy to identify the attributes that matter most. In this session, we review core concepts, explore various attributes, and walk thru a basic development process.

    View This Webinar