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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
  • Can you measure price elasticity through channels?
  • Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
  • Aren't pricing outliers always a bad thing?
  • Are there other profitable growth drivers a pricing team could focus on?
  • Why is customer retention so much more important in B2B than in B2C?
  • What's the difference between defection detection and customer retention?
  • What are the different buyer types we might be negotiating with?
  • What is a "Mix Shift" customer defection and how do I spot it?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?

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