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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • What are the different buyer types we might be negotiating with?
  • Why are salespeople so quick to offer discounts?
  • When doing competitive analysis, where else can we look to uncover our competitors' priorities?
  • Why don't more B2B companies measure and utilize price elasticity?
  • How can product packaging be leveraged to increase profitability?
  • Should I share the results of our marketing research with the sales team?
  • How do you "normalize" your pricing to something else?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • Can you tell, in advance, whether a promotional discount will work?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Suffering from a Costly Case of Sticker Shock

    In B2B environments where discounting is habitual, it's easy to think that your list prices don't really matter all that much. But before you conclude that list prices are inconsequential in your business, consider this case of a B2B reseller who just couldn't see what they were missing.

    View This Case Study

  • Assessing Your Pricing Capabilities

    While you might think your pricing capabilities are pretty good, how do you really know? How can you tell? In this on-demand webinar, learn how to leverage "3 P" assessments to figure out where you're at and where you need to improve.

    View This Webinar

  • Building Pricing's Credibility with Sales

    Sales often views Pricing with skepticism and doubt. And as a result, they disregard our suggestions and ignore our recommendations. What can we do to get them to see us as a trusted partner?

    View This Webinar

  • How to Leverage Big Data & Pricing Science

    In this expert interview, Jim Vaughn, the author of a new book called "Stop Racing in a Blindfold," talks about how to combine Big Data and Pricing Science to drive better financial results, at scale, and on a go-forward basis.

    View This Interview