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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
  • How would we know which value packages or bundles make sense to create?
  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • How can pricing skills be applied to other profitable problems?
  • Can just measuring something cause it to improve?
  • How do I know if my value messages are really "strategic"?
  • When conducting research interviews, how many should we try to conduct?
  • What's the difference between pricing analytics and optimization?
  • Should we be able to command a price premium for every value-gap we identify?
  • Can you tell, in advance, whether a promotional discount will work?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Anticipating Competitors' Pricing Moves

    Your competitors' pricing actions (and reactions) add even more complexity to pricing. So what can you do to anticipate competitive moves and prevent them from spoiling your pricing efforts?

    View This Webinar

  • Why Pricing Initiatives Fail

    In B2B, some pricing initiatives just don’t work out as planned—they either struggle to produce worthwhile results or they fail outright. So, how do we avoid making the same mistakes that have derailed other initiatives?

    View This Webinar

  • Working With "Bad" Pricing Data

    In B2B, there are so many moving parts that always having a perfectly accurate and complete dataset just isn't very realistic. So we've got to figure out how to do the best we can with the data we've got.

    View This Webinar

  • Managing Your "Minimum Advertised Price"

    Many manufacturers have augmented their channel strategies with MAP (Minimum Advertised Price) policies. While not a panacea, MAP policies can mitigate many channel control and conflict issues. In this guide, we expose 20 strategies and tactics for more effective MAP policies and programs.

    View This Guide