Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Can just measuring something cause it to improve?
• How do I know if my value messages are really "strategic"?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• What is a "Steady State" customer defection and how do I spot it?
• Why don't more B2B companies measure and utilize price elasticity?
• What is the average % lift reported by those using price elasticity to set prices?
• Can you tell, in advance, whether a promotional discount will work?
• What is a "Mix Shift" customer defection and how do I spot it?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?