Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• How can we see the customer spend that we aren't getting?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• What if our competitors are outperforming us on every value-driver that really matters?
• How do I know if my value messages are really "strategic"?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• What are the different buyer types we might be negotiating with?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• Can you measure price elasticity through channels?