Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Aren't people usually the root-causes behind most pricing problems?
- What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
- What are the different buyer types we might be negotiating with?
- What is a "Steady State" customer defection and how do I spot it?
- How can we get ahold of competitors' price lists?
- What are some good next steps to take once we've gleaned some solid insights about our competitive set?
- How would we know which value packages or bundles make sense to create?
- What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
- Can you measure price elasticity through channels?
- Our research interviews were really informative. Do we really need to conduct a broader research survey now?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Delivering Answers to the Point of Sale
While the promise of data-driven decisions in sales is compelling, it’s rarely realistic. This tutorial reveals a more effective approach for getting salespeople to use data and analytics to make better pricing decisions.
View This Tutorial -
Four Ways to Get More Out of Pricing Analytics
There's no doubt that pricing analytics can be powerful, but it’s not a slam dunk. This guide explains four powerful strategies for producing more meaningful results from your pricing analytics efforts and investments.
View This Guide -
How Strict Pricing Enforcement Killed a Product
Strict enforcement of pricing policies can seem like a great idea. But this comical case study sheds some light on the perils of enforcing policies that are lacking (and somewhat ridiculous).
View This Case Study -
Tweaking Your Sales Strategy to Improve Prices
A well thought-out strategy can reduce pricing pressure and increase deal velocity. This guide explains how relatively small adjustments to your sales strategy in a few high-leverage areas can combine and compound to produce dramatic results.
View This Guide
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