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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
  • Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
  • What is a "Steady State" customer defection and how do I spot it?
  • How do you "normalize" your pricing to something else?
  • What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
  • How would we know which value packages or bundles make sense to create?
  • Should I give my salespeople a specific price, or is a range OK?
  • What role should lifetime value play in our pricing segmentation?
  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • What's the difference between pricing analytics and optimization?

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