Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why are salespeople so quick to offer discounts?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• Should I give my salespeople a specific price, or is a range OK?
• What are the growth paths that other pricing groups are taking?
• What does a real price segment look like? What defines it?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• How can we get ahold of competitors' price lists?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• What's the difference between defection detection and customer retention?