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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What's the difference between pricing analytics and optimization?
  • When doing competitive analysis, where else can we look to uncover our competitors' priorities?
  • How can I tell what a customer's real agenda is and identify what type of buyer they really are?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
  • Why is customer retention so much more important in B2B than in B2C?
  • How can I tell if a customer is defecting early enough to do something about it?
  • How can we see the customer spend that we aren't getting?
  • Does price elasticity really exist in B2B markets?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • What’s the difference between “hard” and “soft” value-drivers?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • 17 Customer Insights for More Strategic Pricing

    Having a better understanding of your buyers can help make profitable pricing outcomes the natural result. This guide reveals 17 powerful customer insights that are proven to be beneficial for creating advantageous pricing conditions.

    View This Guide

  • Avoiding Guesswork in Value-Based Pricing

    Most value-based pricing initiatives aren't small undertakings--and shouldn't be left to trial and intuition. This guide outlines a proven research process that can get you started.

    View This Guide

  • Closing Costly Margin Leaks

    In this recorded webinar session, we explore common margin leaks that can appear when the economy is roiling, your business is under intense pressure, and everyone has been scrambling to deal with the chaos.

    View This Webinar

  • The B2B Pricing Capability Self-Assessment

    To help identify areas for improvement and help gauge the competitiveness of your company's strategic and tactical pricing capabilities, simply answer the 52 questions in this straightforward self-assessment as truthfully and objectively as possible.

    View This Tool