Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• What is the average % lift reported by those using price elasticity to set prices?
• What if our competitors are outperforming us on every value-driver that really matters?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
• Why are salespeople so quick to offer discounts?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• What is a "Steady State" customer defection and how do I spot it?